A proven product that people could finally find.
Luv2Move brings the Genny, a self balancing electric wheelchair you steer by leaning, to the Nordics, and has done since 2004. The product was never the problem. Almost nobody could find it, because the old website was invisible to the way people search now. We rebuilt it to be found, and kept the look customers already knew.
See it live at luv2move.se ↗
Their real website, the real Genny. See it live at luv2move.se ↗
The Genny. A wheelchair you steer by leaning.
Luv2Move brings the Genny to the Nordics. Instead of a joystick, you steer it by leaning, a little like leaning to guide a bike, so your hands stay free. It balances itself on two wheels and stays level on its own.
That means it goes where an ordinary wheelchair cannot. A smooth floor indoors, then gravel, grass, a forest path or a beach outside. Luv2Move has fitted and looked after them across the Nordics since 2004, and is now the largest place for them in northern Europe.
People who buy one trust it completely. The only trouble was simple. Fewer and fewer of the people who needed one could actually find them.
A great product that search had stopped showing.
The old website was built inside a closed system that a person could use, but a computer could barely read. It looked fine on screen. Underneath, to Google and to an AI assistant, it was close to blank.
A competitor came up instead.
Search could not make sense of the old site, so it showed someone else. Twenty years of knowledge, missed at the exact moment it mattered.
Luv2Move is the answer.
The same trusted product, finally showing up for the people who are looking for exactly what it does.
The same product, now the one that comes up.
Luv2Move is findable again. By a person typing into Google, and by an assistant answering the question, where can I get a self balancing wheelchair in the Nordics. Same trusted product, finally in front of the people looking for it.
“A rival kept coming up instead of us. Rebuilt to be read, we're the one an assistant recommends now.”
Ask ChatGPT for an active wheelchair in Stockholm. Luv2Move comes first.
Not a mock-up. A real answer from ChatGPT, asked for the top active-wheelchair seller in Stockholm — Luv2Move is number one, named ahead of established manufacturers.
Asked in ChatGPT
“Who’s the top active wheelchair seller in Stockholm?”
Answers vary by session — but this is the name it puts first, because the site is written for an assistant to read and trust.
The search that used to turn up nothing.
The same gap, for other specialists.
Luv2Move sells a special product to the people who really need it, and search had quietly stopped showing it. Any specialist with a product worth seeking out can sit in the same spot.
The questions Luv2Move asked us too.
The Genny was always good. Why did it need this?
Was the old website broken?
Could a niche product like mine be found this way?
Did you change the pages customers buy from?
You can check it on the real site.
Luv2Move's website is independently verified as easy for AI to read and recommend. You can see it for yourself on the real site.
See it for yourself.
Open Luv2Move's live website and see the product people across the Nordics trust.
We take on very few.
We work with a small number of established businesses, mostly through an introduction from someone they trust. If that is you, there is one address.